Apple’s announcing a whole lot of new hardware this week, and we’ve already got the scoop on the latest laptops, iPhones, iPads, and more coming your way from Cupertino. They’re definitely seeing which way the wind is blowing with skyrocketing silicon prices, introducing budget-priced versions of some of their most popular products. If you’re in the market for a new laptop, phone or tablet, you won’t have to wait long: the new hardware goes on sale March 11.
Pre-orders are live now at Apple and other retailers, so get in there and reserve one now.
Apple MacBook Neo
Apple MacBook Neo
13-inch display, A18 Pro CPU, 8GB RAM, 256GB SSD
Having a MacBook has always been a bit of a status symbol, as unlike most other manufacturers, Apple has never released budget loadouts of their laptops. That all changes now, as they’re meeting the financial crisis moment with the most affordable MacBook ever. Priced at just $599, the MacBook Neo brings style and speed to the entry-level laptop market, with four color options: blush, indigo, citrus, and classic silver. Apple’s display dominance continues, with a a 13-inch Liquid Retina display with a 2,408-by-1,506 resolution and 500 nits of brightness. Under the hood, you’ll find an A18 Pro CPU (the same one that powers the iPhone 16), 8GB of RAM, and 256GB of storage.
Apple iPhone 17e
Apple iPhone 17e
6.1-inch display, A19 CPU, 256GB storage, 48MP, 12MP cameras
The big news comes on the budget side of the iPhone line, with the new iPhone 17e. Retailing for $599, this mobile boasts a couple improvements over the base 17, most notably the addition of MagSafe charging so you don’t have to fumble with a USB-C cord in the middle of the night, along with double the internal storage (now starting at 256 GB for the most affordable model). It has the same exceptional Super Retina XDR display as the other iPhone 17 models, as well as a slightly smaller A19 processor with four cores. You can read our review of the very similar base iPhone 17 for a full rundown
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iPad Air M4
We were already impressed by the most recent iPad Air’s upgrade to the M3 processor, saying in our review that it improved over the last iteration in speed, battery life, media playback, and camera performance. Getting another CPU bump a year later means even better performance from the affordable and lightweight slate. The M4 chip was last seen in the 2024 iPad Pro, a workhorse content creation tablet that blew through our benchmarking tests with ease, so porting it over to a more wallet-friendly model is a huge win. We’re also seeing a RAM bump without an accompanying price increase, which is pretty bold in these days of silicon scarcity.
As we learn more about Apple’s upcoming hardware releases, we’ll be adding to this page with preorder information, so check back throughout the day.
In the meantime, if you’re looking for a good price on all things iOS, check out all of the best Apple Deals for March.
About Our Expert
K. Thor Jensen
Contributing Writer
Experience
K. Thor Jensen is a writer and cartoonist living in the Pacific Northwest. He has contributed to dozens of prestigious outlets, including PCMag, Tested, Clickhole, and Newsweek. His second graphic novel, Cloud Stories, was released in 2017.