authenticity

How To Unearth, Express, And Grow Your Personal Brand

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Photo credit getty Your personal brand is your unique promise of value (UPV). Your UPV is the essence of what makes you distinct, the commitment you make to others, and the value you bring to the table. When you’re clear about your authentic UPV, you can deliver on your brand promise in everything you do, … Read more

Here Is How To Achieve It

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Balancing requires strength. getty Being a leader is about finding your way through many different demands and hopes people have for you. It’s like trying to keep your balance on a narrow beam—leaning too much one way or another can throw everything off. On one end of the spectrum lies the transactional approach—rooted in clear … Read more