March Madness: How to watch the women’s NCAA Tournament and what to watch for

Women’s basketball has not slowed down at all this season as March Madness arrives. A year ago, the women’s NCAA championship game drew a bigger television audience than the men’s title game for the first time, with an average of 18.9 million viewers watching undefeated South Carolina beat Iowa and superstar Caitlin Clark. The question […]

How To Market To Inflation-Weary Consumers

This is the published version of Forbes’ CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox every Wednesday. Inflation has been an obstacle everyone has dealt with for the past few years. It’s added challenges to doing business and has […]