How to Win New Clients — Without Any Sales Experience

Opinions expressed by Entrepreneur contributors are their own. As a founder, you start your business with a bold vision, a breakthrough product and tremendous industry expertise — but most founders don’t have a background in sales. Yet, selling is the lifeblood of any startup or small business. So, how do you go from avoiding sales […]

How to Build Credibility and Sell More

Opinions expressed by Entrepreneur contributors are their own. Selling often means speaking to people who’ve never heard of you. You might think of them as “cold leads,” which is a bit impersonal. After all, they might very well become your best customers — in time. The problem is credibility. Without it, customers won’t be receptive […]