How to Take Control of Your Brand’s Story With This DIY Strategy

Opinions expressed by Entrepreneur contributors are their own. I’ve always believed that every business, big or small, should have the ability to shape how it is perceived online. Building a brand today means being seen, trusted and found online. Still, many entrepreneurs and professionals I meet are stuck in a waiting game. They might be […]
Why You Absolutely Need To Post Weekly On LinkedIn, And How To Do It

Why you absolutely need to post weekly on LinkedIn, and how to do it getty LinkedIn sits there on your phone. A billion-user goldmine of potential clients and opportunities right there at your fingertips. But what do you do with it? Most business owners check in occasionally, scroll the feed, and leave without saying a […]
How to Turn Social Media Moments Into Newsworthy Stories That Captivate Audiences

Opinions expressed by Entrepreneur contributors are their own. When my wife, Maria Baradell, posted Instagram and TikTok videos of herself kneading sourdough on an international flight, I knew it had the potential to capture attention. It was quirky, visually interesting and relatable — all the ingredients of a social media hit. What I didn’t expect […]