How to Spot Fake Beauty Products on Amazon: Tips and Advice

You’d expect your pimple patches to heal blemishes, not cause them. But when you’re buying beauty products on Amazon, there’s a risk you’re getting more than you bargained for. And you wouldn’t be alone. According to a 2023 study from Michigan State University, nearly seven in 10 consumers were fooled into purchasing counterfeit items online. […]

How to Wear a Pearl Necklace in Winter 2025, According to Fashion Insiders

Is there anything more classic than a short, single-strand pearl necklace? We’re talking about the kind that reminds us of Coco Chanel and Jackie O. The necklace that Carolyn Bessette-Kennedy favored, and our mothers wore everywhere in the ’80s and ’90s. Whether you’ve inherited one or recently bought the accessory for yourself, the pearl necklace […]

How to Successfully Launch a Product on Amazon

Opinions expressed by Entrepreneur contributors are their own. When you think of how to launch a product on Amazon, in my experience as an Amazon consultant, many think of mirroring their listing on their ecommerce website over to Amazon or listing a new product directly on Amazon and then running some ads. Or worse, putting […]