The dos and don’ts of LinkedIn etiquette

The response was brutal. “LinkedIn is a disease,” claimed @RossMcCaff, posting the comment on X (receiving 14,000 likes). “Horrible place. I feel soiled after about 5 minutes there. It’s all I can stand,” agreed another user. When I consult etiquette coach William Hanson, the author of Just Good Manners who runs his own etiquette training […]

How To Drive Traffic To Your Lead Magnet (7 Powerful Ways)

How to drive traffic to your lead magnet (7 powerful ways) getty If you don’t have a lead magnet, get one now. A lead magnet is something you give away in exchange for an email address. It can be accessed instantly, with high perceived value and high actual value. A lead magnet helps someone create […]

How To Build A Powerful Professional Network With 5 Simple Words

Photo credit getty Most professionals understand that networking is critical for career success, and the data support this belief. According to a LinkedIn survey, nearly 80 percent of professionals consider networking essential for career advancement. The same study found that 35 percent of participants secured new opportunities, business deals, and jobs via casual messaging on […]

How To Grow Your LinkedIn Following By 1000 A Month (With Examples)

How to grow your LinkedIn following by 1000 a month Lara Acosta LinkedIn’s recent algorithm changes have impacted creators significantly, with reports indicating that their reach has decreased by as much as 60% to 66% since the changes began rolling out in late 2023. Reposts are receiving 85% less engagement, leaving many wondering how to […]

How To Unearth, Express, And Grow Your Personal Brand

Photo credit getty Your personal brand is your unique promise of value (UPV). Your UPV is the essence of what makes you distinct, the commitment you make to others, and the value you bring to the table. When you’re clear about your authentic UPV, you can deliver on your brand promise in everything you do, […]

How to Optimize Your LinkedIn Profile in 6 Easy Steps

Opinions expressed by Entrepreneur contributors are their own. With more than 1 billion users in 200 countries worldwide, LinkedIn is currently the largest professional networking platform. So, whether for professional networking or job search purposes, it’s more important than ever to customize and optimize your LinkedIn profile. Similar to advertising, visitors to your profile page […]

The Corporate Race For Implementing AI Is Hot. Here’s How To Get Ahead

Wearable device concept. Smart watch. Health care technology. Sportstech. getty Generative AI adoption at work feels like the corporate equivalent of the space race. Everyone is rushing to adopt it, B2B partnerships are forming rapidly (such as NVIDIA and McKinsey and PwC and OpenAI), and employees are scrambling to learn what it means for their […]

How To Craft Your Digital First Impression To Advance Your Career

Photo credit getty You’ve heard it countless times: “You never get a second chance to make a first impression.” In the digital age, this wisdom takes on a new dimension as your online presence often serves as your first impression. When you align your virtual brand with the real you, you ensure that you’re delivering […]

How To Discover, Define, And Deliver On Your Personal Brand

Photo credit getty Discovering, defining, and delivering on your personal brand is an essential journey towards increasing both your professional success and the satisfaction you derive from your work. It is a process that involves self-discovery, storytelling, and strategy. Your personal brand is your career’s most valuable asset, and cultivating it effectively through a structured […]

5 Mistakes Wrecking Your AI Adoption Strategy—And How To Fix Them

retro robot has a power failure on a old wooden floor getty The AI revolution is not looming on the horizon – it’s here, it’s now and it’s transforming industries at their core. However, despite the buzz and the clear potential for growth, not every AI adoption strategy is a success story. According to the […]