How to brand (or re-brand) a Premier League club: Names, locations, kits and crests

What is the best way for a Premier League club to promote its brand? And what is the thinking behind changes to approach? After Jack Pitt-Brooke revealed Tottenham had emailed Premier League broadcasters asking not to be referred to as Tottenham, but rather “Tottenham Hotspur” or “Spurs” for short, The Athletic spoke to experts to […]
How to watch PSG v Manchester City in UEFA Champions League on TNT Sports and discovery+, live stream, TV, kick-off time

With several sides fighting for their lives to stay in this season’s UEFA Champions League, there is still so much to play for. There are just two rounds of league phase fixtures remaining, and spots in both the round of 16 and the playoffs are up for grabs. Premier League champions Manchester City and Ligue […]
Exclusive: Adil Rami explains how to defend Kylian Mbappe, but why Ousmane Dembele would be harder

Editor’s note: this interview with Adil Rami was conducted by Martin Mosnier for Eurosport France in a Q&A format, and then translated and written by Pete Sharland for TNT Sports World Cup winner Adil Rami believes that proximity is the key when it comes to defending Kylian Mbappe – but he actually thinks that stopping […]