How To Make Money Betting Against Nature’s Wrath
Catastrophe bonds were the best performing alternative asset class in 2023, up 20%. A new ETF is coming, but its success depends on the weather. By Brandon Kochkodin,Forbes Staff The forecast is grim. The National Oceanic and Atmospheric Administration predicts an 85% chance for an intense hurricane season, with up to 13 of the storms […]
How To Make Gen Z Stop Scrolling And Pay Attention
This is the published version of Forbes’ CMO newsletter, which offers the latest news for chief marketing officers and other messaging-focused leaders. Click here to get it delivered to your inbox every Wednesday. Retail is not dead, far from it. But what consumers are looking for at a physical store—as well as an online version […]
How to become the next ‘It’ brand
This is Connecting the Dots, a series in which writer José Criales-Unzueta looks at how fashion, pop culture, the internet and society are all interconnected. The biggest topic of conversation at New York Fashion Week this season was money: who has it, who doesn’t, who is making some and who could use more. A few […]
Gold Price Hits an All-Time High. Here’s How to Invest, Buy the Metal
For many investors, gold is looking hot right now. The precious metal just touched an intraday record $2,135.39 an ounce thanks in part to its haven status: The more volatile the world gets, the better gold tends to do. Bullion has rallied almost 16% since early October, a surge that was initially sparked at the […]